Liorant, Privacy Policy

1. About this Privacy Policy

This Privacy Policy explains how Liorant collects, uses, and protects the personal data of individuals who visit our websites and, in particular, our landing pages, as well as those who contact us through forms or information requests.

This policy applies exclusively to:

• browsing our websites and landing pages, and
  
• the processing of personal data voluntarily provided through contact forms, content downloads, or information requests.
  

It does not apply to the processing of personal data in the context of consulting projects with clients, which is governed by specific contractual agreements and related documentation.

2. Personal data we process

Within the scope described above, Liorant may process the following categories of personal data:

2.1 Data provided directly by the user

• First and last name
  
• Professional email address
  
• Company name and job title
  
• Messages or information submitted through contact, download, or request forms
  

2.2 Technical and browsing data

When accessing our websites, certain technical data may be processed automatically, such as:

• IP address
  
• browser type and device
  
• basic information about website usage (e.g. pages visited, date and time of access)
  

This data is processed for security, maintenance, and the proper functioning of our websites and landing pages.

Liorant does not request or process special categories of personal data (such as health data, political opinions, religious beliefs, or other particularly sensitive information).

3. Purposes of processing

Personal data is processed for the following purposes:

• Responding to information or contact requests submitted through forms.
  
• Providing requested content, such as guides, reports, or other materials.
  
• Managing pre-contractual or commercial relationships with potential clients in a professional context.
  
• Sending communications related to the original request, as well as information about Liorant’s services, content, or initiatives that may be relevant in a B2B context.
  
• Ensuring the security and proper functioning of our websites and landing pages.
  

Personal data will not be used for purposes incompatible with those described above.

4. Legal basis for processing

The processing of personal data is based on:

• The data subject’s consent, when personal data is voluntarily provided through forms or when non-essential cookies are accepted.
  
• Liorant’s legitimate interest, in order to:
  
  • respond to professional enquiries,
    
  • maintain communications related to Liorant’s activities in a B2B context,
    
  • ensure the security and proper functioning of the website.
    
• Compliance with legal obligations, where applicable.
  

The data subject may object at any time to receiving commercial or professional communications from Liorant, without affecting communications necessary to manage their original request.

5. Data retention

Personal data will be retained only for as long as necessary to fulfil the purposes for which it was collected:

• Contact details and requests will be retained as long as they remain useful and relevant for managing the request or a professional relationship, or until the data subject requests deletion or objects to the processing.
  
• Thereafter, data may be retained in a blocked or restricted form for the periods required by applicable law.
  
• Technical and security-related data will be retained for limited periods in accordance with their purpose.
  

Once the applicable retention periods have elapsed, personal data will be securely deleted.

6. Data recipients and processors

Personal data may be processed by service providers acting as data processors, solely to the extent necessary to provide services to Liorant, such as:

• web hosting services,
  
• contact management or CRM tools,
  
• communication, web analytics, and measurement services.
  

These providers act under Liorant’s instructions and are subject to contractual obligations regarding confidentiality and data protection.

Liorant does not sell or transfer personal data to third parties for unrelated commercial purposes.

7. International data transfers

Some service providers used by Liorant may be located outside the European Economic Area.

In such cases, international data transfers are carried out in accordance with the safeguards provided for under applicable data protection regulations, such as:

• adequacy decisions issued by the European Commission, or
  
• standard contractual clauses or other legally recognised transfer mechanisms.
  

8. Cookies and similar technologies

Liorant uses cookies and similar technologies to ensure the proper functioning of its websites and landing pages and, where applicable, for analytical purposes and to improve the user experience.

Strictly necessary cookies are used to enable the basic and secure operation of the website. Non-essential cookies, such as analytical or measurement cookies, are used only when the user has given their consent.

Users may accept or reject non-essential cookies through the configuration banner displayed when accessing the website, and may modify or withdraw their consent at any time through the cookie preference settings available on the website.

9. Data subject rights

Individuals whose personal data is processed by Liorant may exercise the following rights at any time:

• access to their personal data,
  
• rectification of inaccurate data,
  
• erasure of data where applicable,
  
• restriction of processing,
  
• objection to processing,
  
• data portability, where applicable,
  
• withdrawal of consent at any time.
  

To exercise these rights, users may send a request to info@liorant.com, clearly indicating the right they wish to exercise.

They also have the right to lodge a complaint with the Spanish Data Protection Authority (Agencia Española de Protección de Datos – AEPD) if they consider that the processing of their personal data does not comply with applicable regulations.

10. Security measures

Liorant implements reasonable technical and organisational measures to protect personal data against unauthorised access, loss, alteration, or unlawful disclosure, taking into account the nature of the data processed and the associated risks.

11. Data controller

The data controller responsible for the processing of personal data is:

Liorant.com
Location: Spain
Contact email: info@liorant.com

12. Changes to this Privacy Policy

Liorant may update this Privacy Policy when necessary to reflect legal, technical, or operational changes.
The current version will always be the one published on the website, indicating the date of the latest update.